19 March 2025 09:15 - 09:45
Leveraging insights to de-risk new products and optimize existing products: A case study with Mastercard
In this illuminating session, we will explore how Mastercard harnesses user data and customer feedback to make informed decisions that drive product success.
Attendees will gain an understanding of the methodologies and tools employed to navigate the complexities of the product lifecycle, from conception through to market introduction and beyond.
This presentation is designed to equip product managers with the knowledge and skills to leverage insights effectively, ensuring their products not only meet but exceed market expectations.