The digital landscape is shifting – users are demanding greater control over their data, and regulations are constantly evolving. This keynote address dives into the evolving privacy landscape and its profound impact on product development. We'll explore why privacy-first design isn't just a compliance exercise, but a strategic imperative for product leaders. Discover how to: Build trust and user loyalty by prioritizing data privacy throughout the product lifecycle. Navigate the complexities of evolving regulations and future-proof your product strategy. Unlock innovation within the constraints of a privacy-conscious world. This session will equip you with the knowledge and frameworks to design products that users love, while fostering trust and transparency in the age of data